Hello! Dominique Gibson is back with another post. On May 5th, 2024, I decided that I wanted to go back into doing Ads for the Truson S.E.T. Series. So, I decided to use one of the videos that I had previously promoted on TikTok on my Instagram page. It had officially been nine days since I had this last promotion and I was curious to see if I had had any results from my ad so far. So, here is the breakdown from my Ad insights on Instagram.
Before I move forward with this information, I just wanted to let people become aware that in order to run any ads’ on Instagram or Facebook, you have to have a professional account to make this happen. I will do a breakdown of this in a future post but for right now, here is a quick overview of my ad:
Overview:
Reach: 2,338 people
Reel Interactions: N/A
Profile Activity: N/A
Website visits: 114
Reach
Plays: 2,688
Initial Plays: 2,382
Replays: 306
Reel Interactions
Likes: 30
Saves: 2
Comments: 0
Shares: N/A
Ad
Website visits: 114
Initial Plays: 2,371
Profile Visits: N/A
Amount Spent: $43.48
Daily budget: $5.00
Cost per website visit: $0.38
Status: 9 days elasped – Runs into paused
Audience: Automatic
Please keep in mind that I decided to set my audience to automatic only because I wasn’t aware of who my audience is at the moment. Once this happens, I will eventually adjust the ad to cater to my audience and see if I was able to obtain better results when it goes from my automatic audience to my custom audience. Out of the 2,376 accounts reached on this ad, I had a total of 19 followers and 39 non-followers from this ad. I so far have 34 people engage with the ad but couldn’t get enough data since there are still fewer than 100 accounts that interacted with the page (which means I need people with at least 100 different accounts to get a more accurate picture of who accounts interacted with the ad itself).
Even though I didn’t see any results from this one ad yet, I’m still holding on to the hope that I will be able to beat my record that I made last year by selling twelve books on Amazon. Even though I haven’t made any sales yet, I am still not giving up on this right away since it’s still early in the game when it comes to this ad. I will be sure to keep you informed.
See you soon.
Dominique Gibson
